Amarna is a passionate team of experts, committed to decarbonisation.

We were tasked with strategically positioning them and creating a brand identity to reflect their ambition. Through workshops and consultations, we uncovered Amarna's connection to the Egyptian Sun-God, which inspired their mission: Striving for a Better Tomorrow. This led to a clear purpose: crafted solutions to accelerate decarbonisation.

The brand identity we developed is detailed yet adaptable, with a tone that’s personable, approachable, and precise—reflecting the technical nature of their work.

This redesign positions Amarna Energy for rapid growth and sets them on the path to becoming a leader in renewable energy solutions.

– Strategy
– Identity
– Art Direction
– Tone of Voice
– Digital
– Activiation